Go Electric Public Education & Outreach

The CleanBC Go Electric Program supports communities and related organizations in delivering public education and awareness campaigns related to EVs under the brand, Emotive.  

The Emotive campaign encourages the accelerated adoption of EVs in B.C. specifically by raising the awareness and the profile of EVs in communities across the province.


The Emotive campaign is administered by the Fraser Basin Council Society. Emotive partners include :

  • Communities;
  • Businesses;
  • EV interest groups; and
  • EV owners.

Visit the Emotive website to learn more about EVs in B.C.

Emotive Community Outreach Incentive program (COIP)

The Community Outreach Incentive program (COIP) offers support and funding to B.C. communities, organizations, and local governments to assist them in delivering local/regional Emotive EV awareness campaigns. The intent of the COIP is to empower communities to deliver locally appropriate Emotive campaign activities that raise the awareness and profile of EVs in B.C.

For more information on the COIP program, visit the Plug In BC website.