Step 7: Secure Your Online Presence

In today's world, having an online presence is important for businesses. This can range from having a company page or using social media platforms, to having your own website. Creating a website for your business can be easy and inexpensive. There are templates available allowing you to input your business information and publish. If you do choose to set up a website for your business, you will need to secure a domain name (a name that will identify your website) and hosting service. You should research whether the domain name you want is available and buy the rights to that name.  

Social media, while effective for many entrepreneurs, can also be time consuming. You should think about which social media platform(s) will best serve your business and focus on them. Securing your presence on social media early in your business planning can be important. You can always activate it later if you are not ready to use it yet.