The Missing Indigenous Person Notification Pilot, often referred to as the Red Dress Alert, is exploring ways to alert the public when a First Nations, Métis, or Inuit person is reported missing. The pilot aims to help communities in British Columbia (B.C.) respond more quickly and connect people with information and supports.
The Missing Indigenous Person Notification Pilot is a working title and may change as the project develops.
This work is part of the Province’s ongoing response to the findings of the National Inquiry into Missing and Murdered Indigenous Women and Girls. It is also Action 1.1 in B.C.'s Anti-Racism Action Plan (PDF, 4.6MB).
The Province is working with Hawk Solutions, a B.C.-based technology company, to develop and test the pilot. Hawk Solutions will build alert features into its communications app, which is already used by:
The pilot supports B.C.'s response to the crisis of missing and murdered Indigenous women, girls, Two-Spirit and gender-diverse people. For many years, Indigenous families and advocates have called for a stronger response when Indigenous people go missing. These calls were reinforced by the 2019 National Inquiry into Missing and Murdered Indigenous Women and Girls and by the House of Commons' 2023 recognition of the crisis as a Canada-wide emergency.
The pilot will test features that may help communities respond when a First Nations, Métis, or Inuit person is reported missing, including:
The pilot is exploring an alert feature within the existing Hawk Communications app. Other options for sharing alerts are also being explored. Feedback from engagement will help shape the final approach.
The service is not yet available to the public. Information about the launch, registration and access will be shared when available.
The app is being designed to use less data so it can work with a basic internet connection or mobile data. People will need to be connected to the internet to receive alerts.
Similar Indigenous-focused alert systems are increasingly being implemented or developed in other jurisdictions. Examples include:
The Ministry of Public Safety and Solicitor General's Community Safety and Victim Services Branch is delivering the pilot in partnership with Hawk Solutions.
Indigenous partners, police and organizations involved in missing person responses are helping shape the pilot through engagement and feedback. Their input will help inform how alerts are shared and how the system works.
Participants from Indigenous pilot communities will test the system and share their experiences to help shape its community safety and alert features.
The pilot will begin with a small group of communities. Communities will be selected based on their:
The pilot aims to include communities from across B.C., including both rural and urban communities.
Feedback and user experience will help improve the service and support possible expansion to more communities.
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Engagement is now underway with Indigenous partners, communities and organizations across B.C.
As the pilot develops, we welcome communities and partners to contact VictimServices@gov.bc.ca to:
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