Pacific Agriculture Show 2017

Horticulture Growers' Short Course Presentations


Danny Klinefelter: Twenty First Century Extension                                   

Recorded: January 27, 2017

Presenter: Danny Klinefelter, Texas A&M

Biography: Danny is an Extension Economist with Texas A&M, specializing in agricultural finance and management.

Description: How to access programs and information targeting the needs of the twenty first century agriculture producer that will benefit you and your business.

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Danny Klinefelter

Presentation Materials


Larry Martin: Develop the Habits of a Successful Farm Manager

Recorded: January 27, 2017

Presenter: Larry Martin, Principal in AME Inc and Dr. Larry Martin and Associates

Biography: Larry Martin is currently a principal in Agri-Food Management Excellence, Inc., a management training company, and Dr. Larry Martin and Associates, a consulting operation. He also writes and consults on agri-food policy, commodity markets and strategy.

Description: Concepts of utilizing 21st century tools and risk management to develop your habits as a successful farm business manager.

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David Hillson: Creating Silver Linings: Transform Risk into Opportunity

Recorded: January 27, 2017

Presenter: David Hillson, The Risk Doctor

Biography: David is an international risk management consultant whose blend of thought-leadership with practical application will clarify how to turn business risk into opportunity.

Description: Risk management tools and techniques often focus on the negative side of the risk process and concentrate on managing threats, however, this presentation identifies opportunities for your farm business.

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Brad Anderson: Coordinating Direct Marketing

Recorded: January 27, 2017

Presenter: Brad Anderson, Harvest Moon Society

Biography: Brad is an entrepreneur and founder of Harvest Moon Society that networks small Manitoba family farms to a food buying club in the City of Winnipeg and western Manitoba.

Description: The Society developed a phone app and website allowing customers to order what they want and have it delivered to a central location near them for pick up. This system avoids uncertainties about consumer demands and coordinates food safety inspections for animal products.

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Gary Morton: Reaching Your Customers                                                 

Recorded: January 27, 2017

Presenter: Gary Morton, SKUfood

Biography: Gary specializes in value added product development and commercialization, direct marketing and agritourism.

Description: How to develop the business that is appropriate for you and how to make your direct farm market a success.

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Gary Morton

Presentation Materials