Understand content governance to better manage content lifecycles.
Content governance has three elements:
- Identifying ownership and roles
- Creating a content lifecycle
- Using guides and standards
On any web project, know who does what. You may be responsible for more than one role:
- Owner - approves, edits, rejects, decommissions and archives content
- Writer - interviews and drafts content
- Editor - upholds B.C. government standards
- Publisher - publishes approved content
Document roles by listing pages, names and jobs in a spreadsheet.
Web content has a lifecycle: creation, relevance and obsolescence. When you plan and govern the lifecycle, you eliminate redundant, outdated and trivial content. This is known as ROT.
Follow this approach for your content lifecycle:
- Collect - gather, research, interview, write
- Manage - create workflows, approve, control, review
- Publish - upload, review, approve, publish
- Measure - use analytics, usability studies, research
- Retire - remove, archive, decommission
Guides & Standards
Follow these B.C. government content guides: